Brand Executive

* Creating and implementing strategies and positioning of the company's brands;
* Creating, managing and analysing the results of annual marketing activities in line with brand strategies;
* Preparation of brand creatives (ATL and BTL); management of creative agencies and in-house graphic design unit;
* Creation of media plans, management of media purchasing agencies and reporting of media performances;
* Creation and implementation of digital marketing strategies of the brands and management of digital agencies;
* Managing and monthly reporting of digital advertising activities including Social Media, SEM, Google Ad-words, influencer marketing through agencies;
* Developing the usability, design and content of brand's websites, management of SEO;
* To apply and follow up for trademark registration procedures, renewals and objections;
* Design and management of organisations such as all kinds of domestic brand events, fairs, launch meetings
* Management of brand sponsorship projects;
* Making market and competitor analysis, conducting researches on product consumption and purchasing habits, brand health and preparing necessary reports;
* Responsibility of the advertising budget for all relevant activities, the one-to-one compliance of expenditures with the budget and monthly reporting;