MARKETING DIRECTOR

Istanbul (Asia) Permanent

Added 16/11/2021

  • A Global Consumer Healthcare Company
  • Great Opportunity for Senior Marketing Leaders

About Our Client

Our client is one of the global consumer healthcare companies. For their future development plans, we are looking for a:

MARKETING DIRECTOR

Job Description

  • Leading and guiding Turkey marketing team;
  • Inspiring people to evolve their skills and capabilities especially related to Marketing area;
  • Developing and driving execution of marketing strategies and tactics to maximize the responsible brands' potential;
  • Ensuring that the key messages reach more consumers and in the targeted ways;
  • Creating short, mid and long-term marketing plans customised to different segments and channels;
  • Supporting the sales momentum and profitability through the brand portfolio;
  • Collaborating with field sales team in order to develop product /marketing tactics as well as business development activities;
  • Identifying new business opportunities by analyzing trends, needs, insights, innovation in the market;
  • Taking support from all related stakeholders and partners to implement marketing plans through the most effective way;
  • Closely following the market changes, consumer trends and the activities of competitors, adjusting the marketing plan if necessary;
  • Deep diving into complex business issues to find the root cause and come up with proactive action plans and ensure their execution;
  • Acting as a leader in the field of innovation and providing insights/feedbacks to the R&D teams when required;
  • Representing the Company in online/offline marketing events with other team members.

The Successful Applicant

  • Bachelor Degree from reputable universities (MBA/Master Degree in Marketing is an asset)
  • Minimum 15 years of experience in marketing in Consumer Healthcare/FMCG sector
  • Proven successful experiences of building high-end brands of consumer products and marketing campaigns
  • Excellent leadership and communication skills
  • Strong ownership and problem solving capabilities
  • Experience with digital marketing, social media marketing and content marketing
  • Experience in managing large product portfolios in different segments
  • Strong knowledge about media resource and media planning
  • Ability to identify and evaluate potential risks/obstacles with minimal assistance
  • Experience of working with teams based in other geographies
  • High competency in stakeholder management
  • Fluency English & Turkish

What's on Offer

Join one of the high potential companies in Consumer Healthcare sector

Join PageGroup
Cansu Aksu
Quote job ref
JN-112021-4514619

Job summary

Location
Contract Type
Consultant name
Cansu Aksu
Job Reference
JN-112021-4514619